Thursday of Ethical Fashion : Manufacturing (Vol 1)

Since the beginning of this section we try to be as complete as possible and show you all facets of what we believe to be ethical fashion. For this post and the next we decided we will be very visual and we show you the pictures of the workshops where our products are manufactured in India.


You will first photos of the workshop manufacture of soft toys in the suburbs of Calcutta. We re-publish the history of this workshop:

ere are the words from Niddhi the creator of this unit :

“Established in 2004, the Fabrication unit is the brainchild of a young toy designer from NIFT. Fresh out of college and dreams abundant we set out to give the conventional stuff toy a new face.

With an area of 4500 sq ft, our workshop is located in a small premise in Rajarhaat, a newly developed area on the outskirts of the main city of Kolkata. Here at the company we are a close knit family of 35 workers.  Majority of these workers are women who have been trained in house. This is the first time they have stepped outside their homes to earn a living for their family and support their children. Since the male members of their families were unable to support their families this factory has been a blessing in disguise for them.

When they had initially come to join work, they were very clueless and inexperienced. After many laborious months of training and patience they are now very efficient professionals. They now have ample knowledge of their tasks and are aware of other aspects of the unit also. All processes like cutting, stitching, stuffing and finishing etc are in-house. They are now able to provide their children a better education and a better living. We also cover education fee for some of their children who need it most.

The best part is that they were a clean slate before walking through our doors and very eager to learn. Hence now nothing is impossible for them. They have now turned out to be a very formidable group of disciplined and professional women. Earlier they were just carrying out the hand finishing processes but now gradually they are becoming very good at operating all the concerned machinery too. They have come to get together as a very happy family always supporting each other in rough times.”

It is a delight every time going to this workshop a good mood prevails, women are proud to display their work and professionalism is present. We are so happy with their work for next season we are working on a bag with a new recycling material , but shhh….. appointment in September.

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