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(Français) Carina Orru : Le Festival et les Amis du Vent et Vive l’Economie Circulaire 28 et 29 juin, 2014 à ParisPar Jean-Marc, 17 June 2014, Publié dans Non classé | 0 Comment »
With Marron I have the chance to meet a lot of people and one of the last encounter I made is Christine Ollier .
Christine Ollier is the leader of the OLETAL company which is located in Lyon .
OLETAL is a wholesaler supplies for shops and since some years OLETAL product paper bags personalized or customized
Appointment with Christine Ollier , I arrived at the shop and I introduce myself by saying that I had an appointment . A man welcomed me and said with great kindness I will inform Christine and it goes in the back room .
A few minutes later a woman comes to meet me wearing a broad smile.
In reading the project of Marron Rouge , she offers me to make a presentation of my products in her shop for all clients ( which could also be mine) . I find this very generous offer , and over all that a priori this is a first in this shop. Of course I accepted the proposal and appointment June 16, 2014 at OLETAL .
But I leave it to Christine to attend because I asked him a few questions.
Jean-Marc : Hello Christine Ollier . You are the leader of the Company Olétal that many shopkeepers know . Can you introduce yourself in a few lines and introduce your company ?
Christine Ollier : Hello Jean- Marc ,
Oletal is a family company founded by my father in law in 1962 and I have led since January 2005. I am a mother of 3 children. My background is unique and run the business is a passion constantly renewed .
Olétal is a company with dual activity on both sites of 500m2.
- Showroom rue Pierre Corneille : We are wholesalers supplies trade since 1962 : packaging (paper bags , plastic gift wrap , bags … ) mannequins, hangers , display, window decorations , labelling… ) . We position ourselves as a partner, advisor to our clients.
- Since 1995 , we have developed a production of paper bags flexo printed or hot stamping . We offer positions on a wide range of bags and we print from small quantities ( 200 bags ) . Our deadlines are very short.
JM: Your company shines in Rhone Alps but not only. The website covers the whole of France?
CO : Indeed, our reputation is strong in the region and the website allows us to expand our offering throughout France and even abroad . It brings us great contacts and new loyal customers over time .
JM: What is the current force Olétal ?
CO : Our choice is a strength but also our industry knowledge that enables us to support customers in their research . We have an excellent ” sourcing ” and can do manufacture many products corresponding to specific requests .
JM : You now have a full service commercial space for shops. What kind of shops are the most represented ?
CO : We are constantly developing our service: delivery, storage , listening , counseling … Historically, marketers ready to wear procure from Olétal , but also the shoemakers, jewelers, perfumers, store decoration , fashion accessories , lingerie … In fact all businesses may be interested in our offer, even as food for 6 months we have expanded our food packaging . We also provide communication agencies, government, museums, and national chain stores.
JM : Can you introduce your team ?
CO : Henri , Christelle , Marilyne and Thomas are the sales team , sedentary or traveling . My assistant , Christelle also manages our dealers in France . Fabien and Massoud are in production.
JM : Would you have a ” funny ” story about a client request ” wacky ” you have made ?
CO : Wacky might not be the word, but yes unusual . We decorated a car for a night match at OL . We sometimes sell modeling for artists who enjoy the cut to create a work .
Printing on bags can be surprising : lovers messages ( especially for weddings), original logos …
JM : June 16, 2014 , you will welcome in your premises Marron Rouge for a whole morning . What made you decide to accept our presence ? A priori this is the first time you do this kind of operation?
CO : I first and foremost a heart for products Marron Rouge , and I find it interesting that my clients can meet young designers. They are themselves looking for differentiating products . Create fun times meeting within Olétal seems quite consistent with our culture.
JM : Another thing to add?
CO : Welcome to Marron Rouge
JM : A final question concerns more Marron Rouge . We specialize in the design and recycling. What you think of when the word jumble , environment, ecology, recycling , sustainable development?
CO : Above all, my printing bags , since the creation of this activity, in 1995 , Richard Ollier chose avant-garde at the time, to invest in a printing machine based inks to water in respect of the environment.
With regard to recycling, we offer more recycled and recyclable bags, paper or plastic. We intend to make our contribution in the chain of sustainable development.
Any action of our suppliers in this sense, innovation, holds our attention.
Let’s meet t on June 16 from 9:00 to 14:00 for shopkeepers of the region in the shop Oletal 9, rue Pierre Corneille 69006 Lyon – +33 (0)4 78 52 01 300 www.oletal.com
For this coming spring 2014, a time of renewal, Marron Rouge put in place for the first time a large destocking operation.
This destocking match different requirements:
- Products which arrive at the end of series
-A desire to remove elements from current ranges of Marron Rouge , to refocus the strategy of recycling and upcycling.
All items which in Outlet products are new and always correspond to current trends. To make this destocking operation attractive for consumers, prices are set low.
An Outlet tab on Marron Rouge’s web site will present all these offers. Within this tab you can find four categories of products
Here are some examples of pricing made for the destocking operation
Let try and feel free to share this information.
March 5, 2014, students from the campus of the University of Cergy Pontoise (France) decided to dedicate a day to to honor the Upcycling and more generally called the Circular Economy , in creating UPCYCLING DAY
Before getting into the thick of things trying to see more clearly the terms “barbarians”
The attached video published by the Ellen Mc Arthur Foundation explains what is called the Circular Economy
We invite you to read a definition of Upcycling published in Wikipedia
Returning to this day of March 5, 2014 :
Upcycling Day is a special day that allows everyone to immerse themselves in the world of circular economy and upcycling , through educational and practical workshops and conferences bringing together the best experts and most iconic actors .
The objectives set by the students are:
- Awareness of the use of a new resource: the waste.
- Promote the practice of upcycling for individuals and in organizations.
- Provide a friendly and positive attitude participatory, sustainable development.
- Mobilize students around new environmental practices.
- Unite students, associations, businesses and the general public in a common and responsible action.
The program of the day
Recognized experts held accessible to all conferences, helping to understand the major environmental issues
Unpublished animations and friendly stands to immerse themselves in the world of recycling
About animations, I was asked to participate as Marron Rouge and I have not accepted immediately (November 2013) , because I wanted to have the program and the course of the day that was sent to me in January 2014 and there I said YES .
That’s what I have proposed for this day : I lead a workshop during the day. During the day students will have collected plastic bottles to be entrusted to the workshop. With all these plastic bottles we will create an object that remains on the university after this day. The ideas will of course object to define (non exhaustive list): a light , a seat , a sculpture …
To do this I asked a colleague designer, Gregory Hoogstoel to join me on this workshop .
We will agree with Gregory to think 3-4 objects we could create during this day. The morning of March 5, 2014 and will choosse one or two items at the end of the day that students will pick from our selection.
Upstream of the day, the project manager for the University will launch the ” password” in the campus so that the maximum plastic bottles will be collected . We hope that these plastic bottles are of the same brand so that we make a rather creative design. Of course since we have limited time, we also requested that plastic bottles are washed of every label.
We therefore expect many on this great event and feel free to come and share.
Date March 5, 2014.
Place : Universy of Cergy-Pontoise, site des Chênes – Accessible by RER (train) à 30 mn from Paris
Today we decided to be nice, nice for no reason just for fun.
Our four accomplices Jerry , Jim, Jimmy, and Jamie have decided to lower…. their prices and until 31 December 2013.
These 4 card holder made in crazy materials: recycled seatbelt, Tube recycled, recycled bike tire went down to